User Services Platform TR-369 | What You Need to Know

What is User Services Platform?

The User Services Platform (USP) is an evolution of the Broadband Forum's CPE WAN Management Protocol (CWMP), commonly known as TR-069, with critical new functionality supporting real-time monitoring, telemetry, and bulk statistics collection for big data processing, as well as enhance remote management, service provisioning, and configuration of end-user connected devices.

USP provides the platform to support the introduction of next-generation TR-369 devices and related IP services such as wireless meshes, smart-home automation, customer self-care, and IoT.

What USP offers global service providers...

In today's competitive market, service providers are facing mounting pressure to improve quality of experience in the home Wi-Fi network and find ways to deliver new value-added services to customers.

The new TR-369 USP standard offers a faster, scalable, and more secure way of managing the lifecycle of connected devices to ensure a quality user experience, regardless of protocol or device type. USP is more efficient in reducing complexity and increasing performance for multi-vendor, IoT-ready connected home environments, as well as supporting virtualized technologies to enable new service offerings.

Business opportunities enabled by USP

What will prompt service providers to upgrade to TR-369 USP? An Incognito survey of telecom executives found that the leading business catalysts for moving to USP include:

The ability to offer managed Wi-Fi services – 32%
Maintaining visibility and control of mesh networks – 24%
Collect network usage and activity data for actionable insights – 20%
Application virtualization to provide new service offerings – 13%
Home IoT enablement – 11%

Virtualized services

With USP, service providers will be able to deploy new software-based services within the digital home. So, which virtual applications do they believe offers the greatest potential to drive new revenue?

Security suite applications, such as antivirus scans – 31%
Wi-Fi improvement logic to detect and correct connectivity issues – 23%
Parental controls to manage internet usage – 23%
Home systems monitoring, such as CO2 and intruder detection – 15%

Actionable insights

A key benefit of USP is being able to retrieve real-time device data to better understand the quality of experience being provided to subscribers and take a proactive approach to network management. Service providers are planning to use this data in a few ways.

Rapid detection of network issues – 46%
Automated Wi-Fi optimization – 36%
Network capacity planning – 18%

Problem: Between IoT applications and Wi-Fi mesh solutions, the number of connected devices in the home network is rapidly increasing, amplifying the need for real-time and scalable remote device management.

USP Solution: USP implements always-on communication which significantly reduces the number of messages sent across a network. Binary data encoding using protocol buffers and relative path usage significantly decreases the size of messages that are sent across the network.

Problem: There is increasing pressure on service providers to improve the quality of experience in the home Wi-Fi network. This requires proactive tools and performance analytics to keep subscribers happy.

USP Solution: Once home Wi-Fi network data has been collected, service providers have the opportunity to analyze and act on real-time deep edge intelligence to deliver personalized services to subscribers and improve customer care applications.

Problem: With the volume of inbound support calls to customer care related to technical issues happening in the home Wi-Fi network on the rise, the pressure is on service providers to improve the home user experience while reducing operational costs.

USP Solution: USP provides both end-users and service providers with the ability to view, manage, and troubleshoot connected devices for standards-based Wi-Fi optimization, improving the in-home network experience.

Incognito Insights

USP Blog Series

Read Incognito's blog series on TR-369 User Services Platform, covering what USP is, the drivers behind this latest standard from the Broadband Forum, and key USP use cases addressing multi-vendor gateway support, managed Wi-Fi, application-enabled smart gateways, big data analytics, and multi-AP mesh networking.

USP Part 1: What is USP and What Does it Mean for Device Management?

With over 20 years’ experience, Incognito has helped global providers accelerate and innovate broadband services, with a unique focus on cable, fiber, and mobile broadband technologies.

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